Fool-a-Fish Makes Your Lures and Baits
the Brightest Things in the Water
No matter what type of bait, lure or fly you use, you’ll want a bottle of Fool-a-Fish in your tackle box.
Fool-a-Fish is based on research that shows fish see and are attracted to light in the ultra-violet spectrum, which is invisible to the human eye. Fool-a-Fish is an odorless, colorless compound that causes your bait or lure to shine with reflected ultraviolet light.
How it Works
* Visible light only penetrates clear ocean water to a depth of about 30-40 feet; UVA light travels up to 1/2-mile, penetrating even murky and off-color water.
* Lures and baits treated with Fool-a-Fish reflect UVA light in every direction, just like a spinning “Disco Ball.”
* Fish use UV vision to find locate their prey; they swarm to bait or lures coated with Fool-a-Fish.
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